Giving Tuesday Campaign to Help Raise Funds for Student-Athlete Scholarships
Dec. 2, 2013
In collaboration with the IU Foundation, the IU Varsity Club will participate in Giving Tuesday on December 3rd. Giving Tuesday a national campaign to make the Tuesday after Thanksgiving the philanthropic equivalent of Black Friday or Cyber Monday.
Launched in 2012, the Giving Tuesday campaign aims to create a national day of giving that also serves to kick off a season of giving during the holidays each year.
IU is an official #GivingTuesday partner this year, and friends of IU are encouraged to join the cause by making donations and share in the conversation online by using the #GivingTuesday and #GivetoIU hashtags on social media. Funds donated on Giving Tuesday to the IU Varsity Club will be used to support student-athlete scholarships. Give now.
"Giving Tuesday is a unique way for alumni and supporters to come together to support the University on a single day," said Director of Annual Giving and Stewardship Chris Minderman. "Our donors are passionate about supporting student-athlete success. That's why we're really looking forward to involving our donors to making Giving Tuesday an annual tradition."
"The timing of Giving Tuesday also gives donors an additional opportunity to make gifts before the end of the calendar year to take advantage of applicable tax benefits."
Those who wish to participate in Giving Tuesday may make an online donation to support the Varsity Club. For more information, please contact the IU Varsity Club at (812) 855-0866 or firstname.lastname@example.org.
About the Varsity Club
Established in 1954, the Varsity Club serves as the development arm of IU Athletics. Through its fundraising efforts, the Varsity Club enables 570 student-athletes in 24 varsity sports to receive quality academic and athletic experiences at Indiana University. Varsity Club donors support student-athletes in IU's 24 varsity sports through contributions for scholarships, facility projects, renovations and improvements.
Varsity Club donors represent loyal and passionate Hoosier alumni, friends and fans. Their devotion to preserving and enhancing the rich tradition of IU Athletics makes a direct impact on Hoosier success and is important to maintaining our tradition of excellence at IU. To learn more about the IU Varsity Club, contact us at email@example.com or (812) 855-0866.
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